Israel throws millions into new clandestine hasbara initiative

LONDON, ENGLAND - MAY 23: Demonstrators attend a Pro-Israel demonstration outside the Israeli Embassy on May 23, 2021 in London, England. The demonstration follows a large pro-Palestinian protest in London yesterday, and similar demonstrations in recent weeks, spurred by the fight between Israel and Hamas that erupted on May 10. The two sides reached a ceasefire agreement over the weekend, but activists and diasporic communities around the world remain roiled by the violence that left more than 200 Palestinians and 12 Israelis dead. (Photo by Hollie Adams/Getty Images)

Israel has long relied on its much-vaunted hasbara to conceal the reality of its domination of Palestine and subjugation of its people. Propaganda in short, the hasbara industry has been an invaluable tool in shaping the narrative and how it is viewed in the West, where the perception of Israel as a democracy facing a never-ending threat to its existence has been effectively used to justify all manner of human rights abuse and violations of international law. Decades of occupation; subjugation of people who happen to be of a different race; acts of aggression that have become a matter of routine is, however, hard to sell as a permanent reality which the rest must accommodate in perpetuity. So, every now […]

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